Features Users Want Most in Vpn Apps

Based on 682 real App Store reviews, here's exactly what users wish Vpn apps would build.

5
Missing Features
5
Build Recs
78/100
Opportunity

Most-Requested Missing Features

Features users are literally asking for in their reviews, ranked by demand.

#1: Reliable auto-connect and stay connected feature

High Demand
"VPN does not stay connected. I have to keep turning it back on."
"I shouldn't have to turn it on every time I use an iOS device."

#2: Whitelisting specific apps

Medium Demand
"Without a method to whitelist specific apps, I faced account bans."
"There’s no tunneling feature for Norton’s VPN app on iOS."

#3: Better region selection

Medium Demand
"I can’t choose a city to connect in, only the country."
"Need a dropdown menu to choose from 5 different locations in the US."

#4: Improved customer service access

High Demand
"No avenue for real-time customer support."
"Customer service is nonexistent."

#5: More transparent pricing options

High Demand
"Trial periods should be clearly communicated and not result in unexpected charges."
"The way you have it set up makes it seem like I'm getting the entire year as a free trial."

Build Recommendations

Prioritized actions based on user demand and market opportunity.

Implement a reliable auto-connect feature that stays connected across all devices.

Improve customer service access with real-time chat support and clear contact methods.

Enhance region selection capabilities to include city-level options and more global regions.

Introduce whitelisting and tunneling features for better app-specific VPN control.

Revise pricing models to ensure transparency in subscription terms and trial periods.

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