We analyzed 1,331 negative reviews to understand why users abandon the most popular Smart Home apps — and what they want instead.
Specific, exploitable gaps in the top Smart Home apps on the App Store.
Frequent connectivity issues and forced app use for basic functions.
"App never stays connected to my refrigerator or let you submit a review."
"I hate that I have to use an app for delayed start."
Inconsistent device connection and poor customer support.
"Devices frequently drop from the internet."
"No customer service."
Expensive subscription model and lack of support for free users.
"They make everything paywalled now!"
"No support for non-paying users."
Poor app functionality and frequent app crashes.
"App is constantly out of sync with the AC."
"App stopped working."
Lack of reliable connectivity and poor UX.
"Never stays connected."
"Hard to use and unnecessary for a Dishwasher."
Complaints about pricing were prominent among IFTTT users, with 20% expressing dissatisfaction over the transition to a paid model and its high costs.
Users are generally unwilling to pay more than $10 per year for basic automation services; many would prefer one-time payments for specific features.
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