Based on 393 real App Store reviews, here's exactly what users wish Instagram Analytics apps would build.
Features users are literally asking for in their reviews, ranked by demand.
"This app is pointless and doesn't show you who unfollowed you. That's the only feature I care about"
"I actually paid for all the features to this app a year or so ago and loved it. One of the best features that I loved and would continue to pay for would be the ability to see who follows and unfollows you"
"I bought this app a couple of years ago and paid a full price for all packs. It worked like a dream. I was able to see who unfollowed me, and most importantly, ghost followers"
"I paid for this app months ago and paid for an entire year to be able to unfollow my ghost followers and just overall track who's following and unfollowing"
"You can check who blocked you, unfollowed you, and tons more. Now, all it seems to do is show you graphs and it doesn't tell you anything like WHO blocked you"
"I downloaded this app to see who unfollowed me and now that feature is unavailable. I also paid $1.99 TWICE"
"IF YOU WANT TO KNOW WHO ISN'T FOLLOWING YOU BACK, DO NOT PAY MONEY! THE FEATURE IS NO LONGER AVAILABLE!"
"It used to tell you exactly who unfollowed you/doesn't follow you back, but since the update, it just shows the number of people who unfollowed you but not who unfollowed"
"I'm hoping to find an app that can tell me the best times to post and this isn't it. You have to pay for that and I'm not willing to do so"
Prioritized actions based on user demand and market opportunity.
This is the #1 most-demanded feature. Since Instagram API restrictions killed this, explore alternative methods: export/import comparison tools, manual data entry helpers, or browser extensions that don't violate TOS. Users desperately want to know WHO (not just counts) unfollowed them.
Second most-requested feature with high willingness to pay. Users want to identify inactive accounts that follow but never engage, with easy bulk unfollow capabilities. This was a premium feature people loved before it was removed.
Users explicitly hate the 'cluttered' redesign with 30,000 ft analytics. They want actionable data (who unfollowed, who to unfollow back) not graphs and engagement scores. Keep it dead simple with 3-5 core features max.
Charge $7-15 one-time with ironclad promise that if features break due to API changes, users get full refunds OR lifetime access to replacement features. Trust is destroyed in this category - you must differentiate by guaranteeing value.
Major complaint was lack of warning about feature removal. Build trust by clearly explaining what's possible under Instagram's current TOS, what workarounds you use, and what risks exist. Set expectations early.
The full Instagram Analytics report includes top complaints, UX pain points, pricing intelligence, and detailed competitor weaknesses.
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