Based on 13 real reviews, here's what Horse app users think about pricing.
$80/year is perceived as expensive, especially given the buggy experience. Users feel the high price point should guarantee a polished, reliable product with responsive support. Free tier is seen as too limited with zero value.
Users ARE willing to pay premium prices ($80/year subscriptions purchased) for quality horse riding tracking and training content, but expect flawless execution at that price point. The value proposition exists but delivery is failing.
Subscription model is accepted but the paywall is too aggressive - users want some meaningful free content to evaluate quality before committing to expensive annual subscription.
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